Auto-piloting the car purchase journey for customers online
Simplifying car purchase consideration and decision
In the old days, buying a car was a great deal — you have to go to the car dealership in person, look for the car you want, have a salesperson walk you through everything, and sign contracts and agreements before you get a new car. But with the new online sales portal we built for Zung Fu, the leading automobile group has now made car purchasing process a lot smoother, easier, and ergonomic. With just a few clicks, customers can explore between models, learn all the killer features of the cars, and create car comparison charts before making an online order instantly.
Project link: https://www.mb.zungfu.com/mercedesvehicle/onlinereserve/zh_HK/
SERVICES
KEY FOCUS
INDUSTRY
LEAD TIME
2 months
YEAR
2022-2023
Credits
Project Management / Vincent Ma, Bonnie Lee
UX Design / Kelvin Lam
UI Design / Wingyee Mok
