It’s chillin’. It’s gamification marketing
The holiday game that went chillin’ hot
Taking the retro vibe to the next level, the CHILLIN’ holiday game was a viral sensation during the holiday season across APAC, attracting tens of thousands of gamers to compete against each other. As part of the seasonal promotion, the campaign successfully connected with our customers to the sentiments from childhood, driving brand awareness and sales during the season.
SERVICES
KEY FOCUS
INDUSTRY
LEAD TIME
3 months
YEAR
2019
Credits
Dorothy Li / Project Management
Mok / Designer
Mike / Frontend Development
Vincent Fung / Backend Development
