50th Anniversary Creating Better Lifescapes Photo Contest
Celebrating the 50th anniversary of Sino Group
To drive brand awareness and promote the Creative Better Lifescapes brand message, the photo contest invited the mass to reinterpret the core brand stories through their own version visual narratives.
Visit the website: https://photocontest.sinoclub.com/en/
Credits
Vincent Ma / Project Lead
Cody Chu / Senior Project Executive
Don Chan / Creative Director
Jasper Wu / Copywriting Lead
Fanny Luk / Creative Copywriter
Wingyee Mok / Art Director
Herman Lam / Senior Frontend Developer
Vincent Fung / System Analyst
Results
- 2M+ reach
- 2,800+ submission
- 1,800+ new members acquired
