Building Otsuka's digital O-Mind Garden theme park: Where communication transforms into engaging heartfelt experiences

A heart’s problem requires a heartfelt solution

For a high-tempo, action-packed city like Hong Kong, mental health problems are not uncommon. Yet, the city’s seeming indifference and negligence to the illness dissuade the needy from seeking professional help. As such, Otsuka has decided to develop a digital theme park to raise awareness of the illness, eliminate misconceptions and offer a helping hand. By completing a simple interactive self-testing survey, the audience can gain valuable insights into their situation in a supportive environment.

Visit the website: http://omindgarden.com.hk

INDUSTRY

Health

LEAD TIME

2 months

YEAR

2022