Enhancing the AIF experience by embracing the familiar

The power of the new but familiar design

For the three consecutive year, we are the designated design & tech solution agency of Insurance Authority’s Asian Insurance Forum (AIF) event website. With each year’s event, we do iterative improvement to the the design and experience to ensure the website is as welcoming as ever to local and overseas guests and yet still has a refreshing edge to it. 2019 website: https://aif.ia.org.hk/pasthighlights/2019/en/ 2020 website: https://aif.ia.org.hk/pasthighlights/2020/en/ 2021 website: https://aif.ia.org.hk/pasthighlights/2021/en/

INDUSTRY

Public Sector

LEAD TIME

2 months

YEAR

2019-2022

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Introducing the dark and light mode

To optimize the browsing experience, we first introduce the dark and light mode in the 2021 edition to allow users to switch between modes depending on their lighting conditions.

Maximizing reach with LIVE event during the pandemic

To cope with the pandemic situation, the website supports a steady LIVE broadcast, containing an addition of 15+ hours of video content and reference event and presentation materials to facilitate insight exchange for financial regulators, industry leaders, and academics.